article: Successful Strategies in a Down Market

“The businesses who are make it through a downturn are those that plan ahead and turn up the volume of their marketing activities.” quote from MerchantCircle Journal April 2008 newsletter.

Seth Godin has posted a great tip — is this a useful slump marketing tactic?

Seth Godin has posted a useful tip — could it be a slump marketing tip?
What do you think?
Seth Godin’s blog with cartoon and tip
“Skip at least one meeting every day for the next two weeks. Watch what happens.” Seth Godin May 1, 2008
My slump marketing tip based on Seth’s post - turn one physical meeting [...]