Here is a request that I put out earlier this week via Peter Shankman’s great HARO list.

Summary: Marketing in a downturn or recession — will online marketing tactics make this downturn/recession different?

Name: John Lawlor

submit your opinion or tips via email

Title: Webinar producer

Media Outlet/Publication: Webinar for AMA (American Marketing Association), S. Florida plus a .pdf tipsheet

Query: Conventional wisdom is that marketing is the first thing that companies reduce whenever a downturn or recession looms – but, there seems to be a buzz that Internet marketing will refute that conventional wisdom.

I am looking for tips from people that view the downturn/recession as a competitive advantege and not a time to market less.

I am putting together a webinar program on Recession Marketing Tips. (credit will be given to tipster in the .pdf tipsheet and the website)

Please indicate if you are available for a brief telephone interview in your email.

Cheers,

John Lawlor – CEO Nexus Seminars